Thursday, 21 July 2022

Traditional vs digital marketing strategies; Complete guide: Jaian Cuttari

Marketing strategies are the most essential business functions which help in achieving the ultimate goal of every business. The right business strategy drives your sales and customers. Marketing strategies have been used for building brand awareness and showcasing goods and services since the dawn of time.

Traditional marketing strategies

  • Traditional marketing strategies are also known as offline marketing strategies says Jaian Cuttari.

  •  It includes printing, broadcasting, advertising on television and radios, outdoor advertising, billboards, and mail.

  •  Traditional marketing has a great role in presenting your business in the local market. 

  • The local audience can have easy and physical access to your services and products. 

  • Traditional marketing is also prevalent in today’s digital era. It helps local businesses to grow and succeed. 


Digital marketing strategies

  • Digital marketing strategies utilize the online platform to promote a business. 

  • Social media marketing, online advertising, PPC advertising, and email marketing are components of digital marketing strategies. 

  • Digital marketing is more affordable than traditional marketing in terms of cost, time, and effort. 

  • By creating a website for your business, you can access a global audience. 

  • Since the world is connected through the internet, so the right digital marketing strategy can rank your business higher in the Google search engine. 

  • As a result, more audiences can visit your website and gather information regarding services and products. 

  • helps businesses to promote and sell their products online across the world. 



Business expert Jaian Cuttari is well-known for helping various companies grow and succeed by implicating winning digital marketing strategies. 

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